Once every two years, the Association of Industrial Design of the FAD (ADIFAD) organized the Design Beyond Technology (DBT), with the motto Digital Realities! The main objective is to think around the Industrial Design role with technology, sostenibility and future development goals.

Last 2019, Design beyond technology: Visions of Future brings together different professionals and visions, this year is much better!

Digital realities

In streaming, from the Roca Design Gallery and available on YouTube in the original version and on Vimeo in the Catalan and Spanish version, a 6-hour pill and 12 speakers with twenty-minute interventions
The first day was presented by Rafaella…

The 40th edition affected by the COVID didn’t stop the Promotion of Arts and Design since 1961 of recognizing the work of national and international designers and companies.

This edition has been delayed, because the design week that had to be held from June 11 to 18, had finally celebrated from November 17 to 26. The annual ceremony had been held on Tuesday, November 24 using a streaming event though YouTube Channel. The ceremony took place though Zoom and the Jury meetings took place though Jitsy with Miro.

This 2020, a Committee of Experts selected 132 products from 209 registered products and the Final Jury had selected 24 winners (8 Gold and 16 Silvers) and 1 mention.

Social distancing has forced us to use new tools to make our Project Presentations.

On the 5th week of Quarantine, we are late but never is too late to learn something! Meanwhile, Instagram Live and Youtube video have been duplicated, we have assisted to first time videos to all kind of personalities.

Working and Lecturing and Project presentation are going to be remotely, so we need to find the time to learn of how to do it, here you can find some rules and considerations.

This days and this Covid situation can help us to learn and to grow new habilities that maybe will be important in the future.

First, you must think if…

Days go fast. From the 21st till the 29th had all gone.

This title is not exclusive nether qualitative, This post doesn't talk about just Barcelona. Barcelona streets are empty, like these pictures of Timeout, but not at all, there is people resistance that works to keep the health, clean, security and food to the city.

A matter of time, after the storm there is a creative response

This is not an illness that has classes, it affects the rich and the poorest, the main thing is the richest have a bigger house and have more resources to take measures and actions… The first week was the shocking week, the second week is the reaction week.

The United Nations, in its ‘Global Call to Creatives: An Open Brief from the United Nations’, states that it needs help “translating critical public health messages into different languages, different cultures, communities and platforms, reaching everyone, everywhere”.

The United Nations…

Where is self-leadership today? Who we are listening to? Who really know what to say? And why we are going to believe it?

Some thoughts of this weekend resumed for Sunday, after making a tour to Mc Kinsey , Goldman Sachs, Fastco and overview and other articles focused on leadership, guides and directions in this insert moments.

Read at https://societycentered.design/

Most GDP predictions for the second quarter have ranged from horrible (-8%) to catastrophic (-15%). Goldman Sachs just blew those estimates out of the water. The bank today issued a research note with its projection for GDP loss in the second quarter of…

The first real weekend but not a weekend at all, Creativity and intellectual heroes are bringing open ideas to the global issue.

Proposals and DIY designs are an alternative to a sanitary system.

In 1854 the most violent cholera outbreak in England occurred in London. Approximately 700 people died in the Soho neighbourhood in less than a week, in an area just half a kilometre in diameter. It turned out that just near that area a doctor named John Snow had a consultation, and that doctor had been using maps in his articles and exhibitions for some time to help argue his hypotheses.


Bill Gates anticipated in 2015, the challenges of…

One week after the storm, we realized we are at the beginning of all.

Yuval announces that there is one method for the government to monitor people, and punish those who break the rules. Today, for the first time in human history, technology makes it possible to monitor everyone all the time. Consider a hypothetical government that demands that every citizen wears a biometric bracelet that monitors body temperature and heart-rate 24 hours a day. It is crucial to remember that anger, joy, boredom and love are biological phenomena just like fever and a cough. The same technology that identifies coughs could also identify laughs. Biometric monitoring would make Cambridge Analytica’s data hacking tactics…

The city starts to breath fresh air and good news seem to give a hope message.

The effects of confinement, in terms of air quality, are already evident in Barcelona.


Reuters Posted Before and after satellite images and still photographs of landmarks worldwide show the impact coronavirus is having around the globe.

Awesome positive spirit and strong minds will guide us

The Plagues of Egypt in the story of the book of Exodus, From the ten disasters, One is related with boils and another with Locusts, last June a Locust invasion affected East Africa, unusual weather conditions exacerbated by climate change have created ideal conditions for insect numbers to surge, scientists say.

Guillem Ferran

Head of Product Design Course at Esdap Catalonia Design School. Campus Llotja. Empower entrepreneurs, products and ideas. Barcelona. http://guillemferran.com/

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